Category positioning
Define the category you compete in, the position you hold inside it, and the language you defend at the boardroom level.
Brand Management Agency
Positioning, narrative, and perception control engineered for category authority — with AI Visibility Defense protecting every owned channel from displacement and prompt-injection drift. Premium firms hire us when they need to move from known to chosen — and stay chosen.

Capabilities
Define the category you compete in, the position you hold inside it, and the language you defend at the boardroom level.
Founder story, company story, product story — engineered to ladder. The narrative every press release, deck, and homepage drafts from.
Logo, type, colour, motion, photography — designed as one coherent system, documented as a living guideline a team can actually use.
Written-voice guidelines, register controls, the difference between sounding professional and sounding like you. Built so every writer on your team produces in-brand work.
Press, podcasts, panels, op-eds. Earned-media placements that compound brand authority and feed AI-search citation surface.
Quarterly perception reviews. We watch how the market actually receives your brand — surveys, sentiment, search behaviour — and tune the system.
Engagement archetype
Established firm losing the AI-comparison shortlist. Six-month brand authority engineering: tier-1 placement, founder-voice content engine, comparison-page system, register coherence pass. Citation share 12% → 47%, branded search +340%, founder-name search overtook firm name as primary entry point.
Pricing
Three engagement tiers. EUR. 30-day notice. No long lock-ins.
one-off · 2 weeks
Diagnose your brand's market position before investing in identity work.
/ month
Ongoing brand stewardship for growing businesses. Positioning, narrative, visual identity maintenance.
/ month
Full brand system + identity work. Includes monthly business cards / branded collateral production. For brands building presence.
All prices in EUR, exclude VAT where applicable. 30-day notice. No long-term lock-in.
FAQ
Run the audit
14 days. One engine run. Five signals. A 30-day implementation roadmap delivered with a Wiele principal on the call.
€2,500 one-off · No retainer required to start